Our Story — Since 1995

30 Years of Hospitality Innovation

From a small software company in Ascoli Piceno to a cloud platform serving hospitality properties worldwide.

Our Journey

Overcore was founded in 1995 in Ascoli Piceno, Italy, as Hotel Bureau — one of the first companies to develop dedicated software for the Italian hospitality industry. What began as a small team with a big vision has grown into a technology company serving hotels, B&Bs, resorts and vacation rentals across multiple countries.

Over three decades, we've witnessed and driven the digital transformation of hospitality — from on-premise installations to web-based systems, and now to our cloud-native Stay platform that brings together property management, distribution, revenue optimization and guest experience in one seamless system.

Today, Stay powers over 500 hospitality properties, supports 6 languages, and maintains 99.9% uptime. Our deep roots in Italian hospitality compliance (Alloggiati Web, ISTAT, electronic invoicing) combined with our international ambitions make us uniquely positioned to serve properties of all types and sizes.

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Our Evolution

Key milestones in our 30-year journey

1995

Hotel Bureau Founded

Started in Ascoli Piceno as one of Italy's first dedicated hotel software companies, serving small and medium hotels in the Marche region.

2005

First Web-Based PMS

Launched our first web-based property management system, enabling hoteliers to manage their properties from any browser.

2015

Cloud Migration

Migrated to a full cloud architecture, adding channel manager integration and commission-free booking engine capabilities.

2020

Multi-Property Dashboard

Introduced multi-property management, enabling hotel groups and chains to manage all locations from a single dashboard.

2026

Stay Platform Launch

Complete relaunch as Stay — an all-in-one hospitality platform with AI-powered revenue management, serving 500+ properties in 6 languages.

Mission & Values

The principles that guide everything we build

Simplicity

Hospitality is complex enough. Our software should make things simpler, not add another layer of complexity.

Partnership

We succeed when our clients succeed. Every feature we build is driven by real feedback from real hoteliers.

Reliability

99.9% uptime isn't just a number — it's a promise. Your guests don't wait, and neither should your software.

Global Reach

6 languages, Italian compliance built-in, and international distribution channels. Local expertise with global ambitions.

Our Team

The people behind Stay

Marco Rossi

CEO & Founder

30 years leading hospitality technology innovation. Founded Hotel Bureau in 1995.

Elena Bianchi

CTO

Cloud architecture expert. Leading the technical transformation to the Stay platform.

Luca Conti

Head of Product

Former hotel operations manager. Ensures Stay solves real problems for real hoteliers.

Sara Moretti

Head of Customer Success

Dedicated to ensuring every client gets maximum value from the Stay platform.

Ready to Join 500+ Properties?

Experience the platform that's been built by hoteliers, for hoteliers — for over 30 years.

Before You Go!

Try Stay completely free for your property. No credit card required, no commitment. See how our platform can transform your operations.